First Impressions and Business Cards | Business Cards

First impressions are key and business cards play an important role when meeting new clients. Your card should convey the quality and creativity associated with your company because when they walk away from a meeting your business card might be the only physical thing that they take with them. Below are a few things to keep in mind when designing your cards.

Color, Typeface, Image and Graphics

Use vibrant colors and bold graphics to catch the eye of your potential clients. Use graphics, photographs, or product shots to help your customers remember who you are and what you have to offer. One word of caution, whenever you’re using any images on your cards make sure they are high resolution images. The typeface that you choose is extremely important as well. Make sure that it’s something that adds to your overall design but still maintains it's functionality.

Creative Functionality

A business card should be creative but never stray too far from normal business standards. Your card is designed to put your information into the hands of your customers. Make sure that your contact information is easy to access, and your design highlights your information. Try adding different elements that will make your information stand out like Spot UV or embossing certain areas to add more depth to your cards.

There are many different ways to design creative business card, above are just a couple of things to keep in mind.