Newest Articles for Marketing - Banner Ads

3 Kinds Of Web Banner Advertising Contracts

When buying a web banner ad there are a few different ways that your advertising contracts can be set up; fixed rates, CPM, or PPC. Each has their own pros and cons which we will outline so that you can select the contract type that best suits your needs.

Submitted by Printing America Staff on Monday, January 24th, 2011

Three Questions To Ask Before Buying Banner Ad Space Online

Banner ads are one of the oldest form of online marketing, and are still one of the most popular methods today. If done correctly banner advertising can drive traffic and boost sales. Before you ever buy any advertising space on a website there are some important questions that you need to ask.

Submitted by Printing America Staff on Monday, January 24th, 2011

The Effectiveness Of Online Banner Advertising

Banner ads were one of the first methods of advertising on the internet. In the early days of online advertising banners were the best/only effective way to reach people online. Website owners and companies would pay huge amounts of money to create, and post an effective banner. Over the years the internet has grown into what it is today. New mediums of advertising have taken hold, like PPC, SEO, and social media. These forms of advertising have become the preferred mediums for many companies. While many have forgotten about banner ads we will show you how an effective banner ad can still drive traffic, and build your brand.

Submitted by Printing America Staff on Monday, January 24th, 2011